Nike NBA AllStar Experience
NBA AllStar Experience, 2020
Client: Nike, Inc
Scope: Design, Engineering, Fabrication, Project Management & Installation
Location: Chicago, IL
Design Credit: Blackmouth Design
Photography Credit: Blackmouth Design
The Challenge:
Design and fabricate an event experience to draw consumers to Nike’s 2020 NBA Allstar product line without campaign or location specifics.
The Solution:
BMD worked hand-in-hand with Nike and Nordstrom client partners, throughout the process and through the event, to create and execute a modular experience easily translated to any environment.